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SUSTAINABILITY REPORT - SOCIAL INVESTMENT |
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Corporate Social Investment |
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The strategic approach to Corporate Social Investment (CSI)
in the Altron group during the past year has resulted in CSI
becoming an integral part of the group’s mainstream activities,
an important component of the BEE scorecard for the group’s
internal transformation and a cornerstone of the group’s
corporate accountability and governance programme. |
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During the period under review, the Altron CSI Policy and Implementation
Guidelines, which were designed to provide the group with the
necessary guidelines in terms of CSI according to the BEE scorecard
parameters, were implemented throughout the Altron group. A CSI
workshop for group companies was held to discuss the implementation
of the policies and the guidelines on an operational level. Issues
such as a central database, measuring and reporting were also
discussed. |
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Altron’s main CSI focal areas remain education and training
with the emphasis on bridging the digital divide. |
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● In this area the group has been extremely active and
one of its biggest projects has been the Altron/BTG Multimedia
Centre at the Isikhumbuzo School in Orange Farm donated by and
built through the combined efforts of the companies within the
Altron, Bytes Technology Group (BTG), Powertech and Altech groups. |
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Together with significant support and funding
from Altron, technology provided by Altech, electrical installations
via companies within Powertech, donations and help from Aid Africa,
Incredible Connection, Microsoft and MTN, the Isikhumbuzo High
School at Orange Farm received 38 new top-of-the-range computers,
all networked with enhanced multimedia capability. BTG is also
responsible for the maintenance of the computers and network
infrastructure. |
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In addition to the physical hardware, software, networking
components, a projection screen and projector installed at the
school, BTG has also contributed significantly by providing
carpets, computer desks, security systems, one hundred chairs,
as well as a UPS and upgraded electricity input to the facility. |
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During the past six months the project team of the Altron/BTG
Multimedia Centre assisted with the co-ordination and agreement
among stakeholder groups in Orange Farm, such as JAM and the
CSIR, to promote community involvement and use of the centre. |
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● As an Altron and BTG group project, BTG is currently
busy with a similar multimedia centre at Langa High
School in the Langa township of Cape Town. The school has some
1300 learners. The project is being managed
by BTG Cape Town and will be officially
opened during the second half of 2005. |
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● Another example of investment in bridging the digital
divide is NamITech, a company within the Altech
group that has adopted the Boikanyo Primary School in Garankuwa,
north of Tshwane and is assisting with a computer
centre for the learners and the staff. To date, five computers
have been donated and
a sum of R74 000, which was raised at the NamITech Annual Golf
Day, has been donated and set aside to fund
the computer centre. A further R150 000 sponsorship has been
set aside to equip the
computer room and train the relevant staff with an additional
47 computers to be donated to the school during
2005. |
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● On a tertiary level, Bytes Document Solutions (BDS)
is a key donor of the Centre for Text Technology (CTextT), North
West University. The research centre concentrates on bridging
the divide in South Africa in terms of multilingualism and diversity. |
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● In KwaZulu-Natal, Altech company, UEC Multi-Media,
started a winter school for the introduction of computers
skills to science learners at a science and career centre in
Richard’s
Bay to create an awareness of the benefits
of Mathematics and Science at school level. |
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Other CSI focal areas include: job creation programmes that
fall outside of our value chain; community development and support
programmes (including HIV and Aids); conservation and environment
programmes, and the arts, culture and sports. |
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We believe that CSI projects should be aligned with the vision
and mission of the business. One example of such a project is
the Altech F1 X 2 South African Grand Prix. During the past financial
year Altech was the main sponsor of this event, spending R4 million.
All profits from this sponsorship, which amounted to almost
R6 million, have since been presented to former President Nelson
Mandela for his Children’s Fund and to Unite Against Hunger. |
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Another major project that commenced this
year was initiated by Aberdare Cables in New Brighton,
Port Elizabeth. The name of the school is Charles Duna
Primary which has about 1000 learners and 29 educators
and is one of the oldest schools in the area. Aberdare
Cables is building a new administration block to create
space for additional classrooms and a library.
The cost of the project is more than half a million rand,
but Aberdare Cables has also approached E.P. Brick and
Voltex to become partners in the project. The contractor
appointed in this project comprises 100% historically disadvantaged
individuals and is utilising the local community to complement
its core staff. The project is intended to be handed over
at the end of June or early in July 2005. |
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Wherever possible, CSI projects are implemented in such a manner
that will ensure the long-term viability of the project. During
the year under review investments were made in a wide variety
of projects throughout the group in identified focal areas.
The emphasis in many of these projects has been on education
and training. |
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Listed below are a few examples of the many CSI projects undertaken
and supported throughout the group. |
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● BDS continued to assist their two “Xerox” schools
with the building of a tennis court and assistance with salaries
for additional educators.
● Aberdare Cables in Cape Town continued its partnership
with the Kids Foundation to assist learners from poor families
and disadvantaged communities in the Western Cape to receive
educational and training opportunities.
● Altron companies are actively involved in terms of community
HIV/Aids awareness campaigns. Two examples are Willard Batteries
which is involved with the SA Community Aid Re-Education Trust
in rural Eastern Cape, and Bytes Communications Systems which
is involved with the Good News HIV/Aids Training Programme of
high school learners in the south of Johannesburg. |
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Employee involvement in CSI |
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Employee participation in the upliftment and development of
communities forms part of the internal “Alix Cares” programme.
It is through this participation that many of the group projects
and programmes are sustained and successfully completed. One
example is the staff’s involvement in the multi-media centre
in Orange Farm where a contingent of voluntary staff helped to
clean the rooms, paint the windows, lay the carpets and make
the blinds. |
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The staff CSI programmes offer the benefit to employees
of experiencing the personal reward that comes from serving in
a community. It is also a motivational opportunity to assist
in the building of brand and company loyalty. |
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One of the examples of staff involvement in CSI is at our Aberdare
Cables factory in Pietermaritzburg, where a project called “Making
a Difference” was recently launched. The company’s
Transformation Action Team (TAT), which comprises members from
management, union and employees, co-ordinates the programme whereby
money, food and various other items are collected for distribution
to “child-headed households” in the Nxamalala district
in the Edendale Valley. In certain instances, children as young
as 10 years old run these households in the absence of parents
who have passed away due to HIV/Aids and other terminal illnesses
and diseases. |
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Working together with various community-based structures, Aberdare
Cables committed themselves to helping the people of this poverty-stricken
area who are in desperate need of assistance. Due to sponsorship
from Aberdare Cables and donations from a large number of concerned
employees and suppliers, food parcels are distributed to households
representing 488 children. |
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Looking ahead, Altron remains firmly committed to its
group-wide targets in terms of its CSI programme as outlined
in Altron’s Transformation Vision 2010 document. |
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With regard to the designing of a measurement policy for CSI
in respect of the overall transformation mandate, it was agreed
that a 1% pre-tax profit guideline (including monetary
and non-monetary contributions) should be used in relation to
the company’s overall CSI policy, irrespective of the beneficiaries.
The respective sub-holding companies will reserve the right to
determine the finalfigures based on the previous
year’s results and forecasts for the immediate future. |
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It was furthermore agreed that, in line with the Altron Transformation
Vision 2010, at least 80% of the budgeted amount will be spent
on BEE-related CSI projects. The Transformation Committee’s
measurement will be based on the second figure. An internal
BEE information platform is currently under construction and
it is envisaged that this system will be in place during the
latter half of 2005. |
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